Designed for media and entertainment, sports organizations, and brands working with huge libraries of video content, it helps you find the right clip, quote, or scene—simply describe what you’re looking for.

In just the past year, the way we find and consume information has shifted dramatically.

Instead of scrolling through pages of search engine results we’ve started to talk to AI assistants. Tools like ChatGPT, Perplexity, and Claude help us ask questions, explore topics, and get direct, relevant answers. Search is no longer about keywords—it’s conversational, contextual, and powered by intelligent reasoning.

In fact, a recent survey found that 73% of ChatGPT users treat it as a search engine. 

But while these tools work brilliantly for searching across massive amounts of text, there’s been a missing piece for organizations working with vast video libraries: no truly intuitive, AI-native way to discover the right moments buried deep within hours—or even years—of footage.

Today, we’re changing that.

Meet the Discovery Agent

The Discovery Agent is your AI-powered research assistant, built for video.

Designed specifically for media and entertainment, sports, and brands working with huge libraries of video content, it helps you find the right clip, quote, or scene—just by asking for it in plain language.

It’s like having that teammate who knows every moment of your entire library inside out,  on hand at any time. Just describe what you’re looking for, and the Discovery Agent will provide results in seconds, not days.

The Problem it Solves

The search tools most teams rely on weren’t built for how creative teams work today—under tight deadlines, with leaner resources, and more content demands than ever.

Finding the right clip often means knowing how to use a legacy system, following strict naming conventions, hoping the title or description of your content holds the right keyword used in your query or searching through folders you didn’t create.

And when someone new joins the team—or if you’re working with a freelancer, partner, or agency—searching for content often turns into a waiting game that finishes with a constant stream of requests to that one person who knows where everything lives … assuming they’re available.

Why Better Indexing Changes Everything

To make video searchable, it first needs to be understood. Unlike text, videos aren’t searchable by default—they’re just pixels and sound.

That’s where our patented MXT-2 indexing technology comes in.

MXT-2 watches every frame, listens to every word, and generates meaningful metadata about what’s happening—visually and verbally—in your footage. It breaks down scenes, understands context, and creates a rich, searchable layer of information over your entire archive.

This is what powers the Discovery Agent. It gives it the ability to answer prompts like:

• I’m creating a highlight reel for the last Summer Olympics. Find key moments from track and field events, including sprint finishes, medal ceremonies, and crowd reactions. Return the clips in chronological order, starting from the opening heats to the final races. Include both close-ups of athletes’ expressions and wide shots of the stadium.
  
  
• I’m looking for ideas for a social campaign about sustainability—what are the most compelling visuals in our library?
  
  
• I’m producing a documentary on renewable energy. Find clips showing wind turbines in operation, interviews with engineers, and scenes of community impact. Include visual and spoken content that emphasizes positive outcomes.
  
  
• Looking for punchy, motivational quotes from interviews where someone talks about teamwork or leadership—under 15 seconds each, perfect for social media.
  
  
• Which clips include experts or public figures discussing AI adoption in media?
  
  

You don’t need to remember a file name, or hunt through folders or bug your media manager who has a hundred other things to do.

How it Works

Just talk to it like you'd talk to a teammate. The Discovery Agent understands natural language. You don’t have to think like a database—just say what you need, however it comes to mind.

Forget running separate searches for every shot—just describe the types of moments you want. No more filtering by rigid metadata—simply refine your search with follow-up prompts.

And unlike a teammate, the Discovery Agent combines deep knowledge of your media library with awareness of the wider world. It can use external context to better understand your query, shape ideas, and even help fill in narrative gaps. 

Return moments, not just files

You don’t get dumped into an hour-long video you need to scrub. You get the exact moment—the scene, quote, or reaction—with timecodes and context, ready to use. 

Personalized and secure

Everyone only sees what they’re allowed to see, based on roles and permissions. Freelancers and external teams can search safely within the boundaries you set. 

Customizable

Every team is different—different content, different users, different goals. That’s why the Discovery Agent isn’t one-size-fits-all.

It can be customized per workspace to reflect your company’s specific language, context, and workflows. Whether it’s understanding your brand-specific terminology or aligning with your specific metadata—it can be guided and shaped to fit how your organization works.

Why it Matters

Your video library is full of moments that could drive engagement, generate revenue, or build your brand. But without the right tools, they stay hidden.

The Discovery Agent changes that.

• It saves editors hours of hunting and scrubbing.
  
  
• It removes the bottleneck of always needing an archivist or system expert.
  
  
• It empowers social teams to create more content from their catalogue, grow existing channels and even create new ones.
  
  
• It empowers everyone—from marketing teams to freelancers—to find great footage on their own.
  
  
• It unlocks licensing potential by making valuable content easier to find and sell.

Whether you’re cutting a trailer, building a highlight reel, producing a documentary, or clipping compilations for YouTube—the Discovery Agent helps you find the moment, not just the file.

We built it for teams to deliver more, faster. For stories that deserve to be told. And for every creative who’s ever said, “Do we have any clips about…”

Now, you can finally find it. 

The Discovery Agent is now available in beta for all applicable Moments Lab users. Head here to find out more.

Going to IBC2025 in Amsterdam? Book a meeting with us to demo the Discovery Agent.